Our definition of a "social business" is a mission driven enterprise that makes money, while benefiting society.

In business school, students are taught that there are two types of organizations: (a) for profit, which only makes money; and (b) non-profit, which helps people, but does not make any money.

Recently there is a new concept, called a social business that makes money, while helping people, called a "social business". It is a hybrid of a for profit organization and a non-profit organization.

Examples of "social business ": are micro-credit to the poor (founded by Nobel Peace Prize winning Dr. Muhammad Yunus founder of Grameen Bank), The Body Shop (when it was first founded for more environmentally friendly cosmetics) and Plumpy’nut (a nutritious food bar created by André Briend to feed the malnourished poor).

This is also tied into the concept of “creative capitalism”, by not only generating wealth, but also benefiting society.

Socially Responsible Investments (SRI) already represent USD $3 trillion in assets worldwide and is the fastest growing sector of the finance industry.

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Our Mission

We are social business, empowering the green revolution. The company's mission is make the world a better place, as well as to promote health, sustainability, creativity and charity. We want to create a greener lifestyle that is more earth friendly, people friendly, and health friendly.

• Health
  Whenever possible, we will use natural and organic ingredients to help people become happier, healthier, and to live longer.
  
  
• Sustainability
  We will be as much as possible earth friendly and take good care to protect the environment in production, packaging and transportation of products and throughout our business. We will educate and provide solutions to the public/suppliers about protecting the environment, fair trade and sustainability practices.
  
  
• Creativity
  Using our online grass-roots green social network, we will empower people to reach their full potential, by giving people the opportunity to express their creativity, to share their ideas for sustainable living, to exchange concerned about health and social issues, to jointly-develop natural and organic foods, to encourage fitness and healthy living. By engaging the members in a lifelong participatory relationship, we will bring a healthy return for investors, while benefiting society.
  
  In addition, we will provide our employees (which we call "green educators") with a happy, creative, fun and rewarding working environment.
  
  
• Charity
  We believe in the interconnectedness of global economies, cultures, environments, and political systems, as well as the interconnectedness of mind, body, and spirit within individuals in order to achieve full human potential. We will work with celebrities, retailers, and influential people to help Make Hunger History (MakeHungerHistory.com) and to make it easier for people to support charities via our Green Charity website.
  

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